Insights into retail wellness to optimise nutrition

Mar 16, 2022 9:31am

Today’s consumers are more conscious of their health, wellness, and wellbeing than ever before. This surge in consumer interest and demand has contributed to the $4.2 trillion global wellness market it is today, and is predicted to be worth $7 trillion by 2025.

Enabled by technology, the industry is being reshaped in terms of how consumers access, experience, engage with, and purchase health and wellness products and services.

The top three countries leading the wellness economy are the United States at $1.2 trillion, China at $683 billion, and Japan at $304 billion, which is not all that surprising considering the focus on health, levels of disposable income, and interest in self-care as well as technology. 


"Consumers spend approximately $1.5 trillion on products and services that improve their health and well-being each year, and this is projected to continue." McKinsey


This data brief looks at retail wellness and personalised nutrition, and covers the following:

  • What is retail wellness?
  • What does it entail? 
  • Where is the biggest market size?
  • What are the drivers?
  • What are current examples? 
  • Current trends? 
  • Consumer insights
  • Health outcomes of current programs
  • What can PN companies do?

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