Down at HQ
It has been a very exciting and busy journey the last couple of months. I have completed my PhD, am re-branding as Qina (which means “Be strong in Zulu) presented at Vitafoods, the World travel expo, Quisper and Nutrition hub‘s Hackathon in Berlin. I have also been featured in the Fresh produce journal and the Onboard hospitality magazine. So now that the study monkey is off my shoulder (for a little while I’m sure), I can focus completely on my purpose which is to bridge the gap between tech, research, and frontline healthcare professionals.
Stay Happy stay healthy
The First Nutrition Hackathon – Berlin
Last week I was extremely fortunate to be asked to be a business mentor at the first Nutrition hackathon which was organised by Nutrition hub, which is a community of nutrition experts led by Simone Frey and Lia Schmoekel. Participants came from at least 5 different countries and had a mix of nutrition, tech or business background. The worked on a challenge and come up with a personalised nutrition solution within 48hrs using a design sprint approach led by Hany Risk from NoBS.
It was my first hackathon and I enjoyed every minute of the 48hrs that we spent with participants, entrepreneurs and innovators. A few solutions were developed and the whole event finished with a pitch to all the participants. It was difficult not to interfere in the creative process knowing that none of the participants are from the personalised nutrition industry, but I was pleasantly surprised by the solutions that they came up with.
A full write is still coming, but my main take-away was that out of all the solutions that were developed, all had one critical success factor based on their consumer validation tests…….that a nutrition expert should be on the other end of the solution. Consumers still wanted a human at the end of each app or platform to talk to.
For more information on how we can support your team to develop new solutions in the Personalized nutrition industry or just to get your whole team up to speed on the Personalized nutrition area as a workshop, get in touch with us here